“Rise of ‘kidfluencers’ pushes legislators to engage with children’s rights online” (an IBA article)

Caroline André-Hesse, Partner of the Employment team and Vice-Chair of the #IBA Employment and Industrial Relations Law Committee, sheds light on this topic and its legal framework.

💬 “[Obligations should lie] on the shoulders of brands that promote the products – so, if [a brand] wants a 12–16-year-old to promote its products, the parents’ prior approval should be systematically requested”.

Find out the article here ➡️ https://lnkd.in/eH8wiBzA